
In this pandemic much has been said about “the economy” as if there is such an entity. What are the critics of Public Health measures talking about when they talk about “damage to the economy”? Profit? Well, a lot of Tory cronies in the UK are sure making plenty of profit, so I guess it’s not “profit” as such, it’s some business profits. Probably what most people think about are the shopping and hospitality sectors of society, as shops, cafes, restaurants, hotels and so on have had to close to reduce the spread of the virus.
As best I understand it this is a false choice – you can’t choose either the health of the population or the health of the economy. Both affect each other, and probably you can’t have a healthy economy if your population is sick.
But there’s another whole aspect of life which has been hit hard by this pandemic and the measures taken to reduce social contacts – culture. Now, what is “culture”? Well, I mean all of the “arts”, from performance arts, to expressive arts, from music concerts to gallery exhibitions, to dances, theatre and cinema. And more besides.
I took this photo in Florence almost twenty years ago. It’s the kind of scene you can see in many cities around the world. You could say, it’s just an entrepreneur making a living drawing portraits in the street, but this image tells us more than that. Look at that crowd. They aren’t all buying drawings, or paying to have their portrait painted. They are enjoying witnessing the act of creation.
We humans are, amongst other things, profoundly creative. We apply our creativity to our daily lives, with our problem solving, our aesthetic choices, and our own, individual acts of imagination and expression. Here in France you can find fabulous examples of “wall art” in caves, deep underground. That art goes right back to palaeolithic times. There is no way humans have ever been content to merely survive, to simply invest in getting shelter, food and drink. We have always needed culture. We have always needed visual arts, music and dance. We have always needed storytelling and songs. In fact, I think that need for culture – both personal and shared – is a defining characteristic of what it means to be human.
I suppose that during these lockdowns we have shifted our creativity and culture online, and that’s great, but it isn’t a replacement. My hope is that the online expansion will continue and will feed into the physical/social world of museums, theatres, cinemas and concert halls once this is over.
I have another hope, which is that this pandemic might have raised our awareness of the importance of creativity and culture, that many people will be shifting their priorities and values from consumption and “running the rat race” to relationships and creativity. Because if that happens, then the future could look very different from the past.
I think art is important. It nurtures us. It sustains us. It deepens the meaning of our lives. It enhances the quality of our lives…….even when we are, apparently, not paying attention to it……..

I observed a similar observation and share your hope for a shift of focus from consumption to creativity and quality engagement with others.